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Heartbeat University
Tutorials from world-class
community builders
Free walkthroughs, tutorials, and guides to help you level up your community game.
Popular Topics
Growing Membership Size
Getting Launched
Growing Engagement
Paid Communities
Heather Angel
Why Videos Are Best For Onboarding Community Members
Discover the key elements of a great community onboarding video.
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Heather Angel
Create Effective Community Welcome Emails in 2023
Learn how to craft an effective onboarding email sequence.
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Heather Angel
Why Simplicity Sparks More Engagement Than Complexity
Learn how to avoid overwhelming new members with too much content.
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Heather Angel
Ask These Questions To Transform Your Onboarding
Find out what questions to ask when onboarding new community members.
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Heather Angel
Gamify Onboarding To Maximize New Member Activation
Learn how gamifying your onboarding can lead to more new member activation.
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Heather Angel
The Ultimate Onboarding Challenge To Activate New Members
Build an onboarding challenge for new members to engage with the community.
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Heather Angel
Engage New Members With These 6 Touch Points
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Drew Donaldson
Master the Winning Ad Formula for 150x ROI on TikTok
Learn how an ad with simple production and a thoughtful script can outperform on TikTok.
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Drew Donaldson
Create Winning Offers in 2023: 9 Elements to Skyrocket Sales
Learn to structure your paid media offer with 9 crucial elements.
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Drew Donaldson
Validate Your Paid Media With Only $500
Learn when to transition from validating your offer to investing in marketing.
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Drew Donaldson
The Secret Sauce to Not Waste Your Paid Media Dollars
Learn the 8 components of the recipe of a high-touch marketing sequence.
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Drew Donaldson
Which Half of Your Marketing Budget is Wasted?
Learn how to use a large corporation's mindset for small business marketing.
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Sophie Bujold
How One Community Turned Partnerships into Profit
Follow a case study on getting creative with sponsored programs.
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Sophie Bujold
Why You Don't Need New Tools to Create Successful Partnerships
Learn to use your existing tools to manage partnerships.
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Sophie Bujold
How Small Communities Score Big Partnerships in 2023
Discover the importance of value and engagement in partnership success.
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Sophie Bujold
5 Questions That Will Unlock Revenue in Your Community
Choose a sponsorship path by balancing goals, members needs, and resources.
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Sophie Bujold
Why Community Sponsorship Is NOT One Size Fits All
Identify your community's unique value proposition for sponsors.
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Sophie Bujold
The Genius Partner Program That Transformed an Art Community
Learn about a mentoring partnership that transformed a community's monetization.
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Sophie Bujold
Reveal Hidden Partnerships to Boost Community Revenue
Discover ways to attract sponsors and collaborate for mutual benefit.
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Sophie Bujold
Unlock Community Member Revenue From These 2 Sources
Learn the 2 common sources of community monetization.
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Tatiana Figueredo
Unlock Revenue With Multi-Tier Paid Communities
Learn about creating a second member tier in your community in year one.
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Tatiana Figueredo
Avoid These Mistakes When Building Community
Learn what to avoid in your first year building community from scratch.
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Tatiana Figueredo
Unlock the Growth Potential of Your Community
Learn what it takes to expand your community in a scalable way.
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Tatiana Figueredo
How to Plan a Public Community Launch in 2023
Learn the essential components and common pitfalls of a public launch.
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Tatiana Figueredo
Transform Your Idea Into A Paid Community
Discover the significance and what to expect of early adopters in your community.
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Tatiana Figueredo
Why You Should Never Offer Your Paid Services for Free
Discover why your beta community should be paid rather than free.
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Tatiana Figueredo
Launch Your Paid Community in 2023
Discover the essential components of a community beta launch.
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Tatiana Figueredo
Supercharge Community Growth With the Validation Cycle
Discover the process of connecting, learning, and launching starting a community.
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Tatiana Figueredo
Build A $100k Paid Community in 12 Months
Learn how to launch a thriving community from scratch in one year.
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Tatiana Figueredo
Start A Community Business in 3 Stages
Discover how to advance through the stages of starting a community.
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Shana Lynn Bresnahan
Redefine Community Engagement for Lasting Impact
Learn how to define your community around a shared cause for maximum engagement.
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Shana Lynn Bresnahan
Unmask Vulnerability in Your Community with Safe Spaces
Discover how safety and space can foster connection as you scale your community.
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Shana Lynn Bresnahan
Master Your Purpose for Community Success
Follow a case study of how to create purpose for your community.
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Shana Lynn Bresnahan
How to Drive Participation in Online Communities
Discover tips to drive participation in your community membership.
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Shana Lynn Bresnahan
Amplify Your Community With Member Referrals
Discover how to foster growth while staying true to your community's purpose.
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Shana Lynn Bresnahan
Reveal the Hidden Potential of Community Culture
Explore the vital role of actively investing in culture after your community has started.
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Shana Lynn Bresnahan
Reimagine Community Culture and Belonging in 2023
Learn how to define and nurture a strong culture within your community.
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Shana Lynn Bresnahan
Build a Better Community through Communication Mastery
Uncover the power of communication feedback loops to increase engagement.
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Doc Williams
The Secret to Building Pricing Confidence in 2023
Learn how to effectively communicate your value and overcome fear of rejection.
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Doc Williams
Price Like a Pro: Optimize Your Pricing Tiers
Discover how to keep your pricing strategy simple with multi-tier communities.
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Doc Williams
How to Craft Pricing Tiers that Transform Your Business
Discover how to create effective pricing tiers with practical examples.
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Doc Williams
Leverage Your Community For Pricing Confidence
Discover how you can use a competitive pricing strategy in this case study.
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Doc Williams
Align Your Values with Community Goals
Learn to align your community value to the pain points it solves for your tribe.
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Doc Williams
Why Selling 'Vitamins' Hurts Your Community Business
Discover the importance of clearly articulating your value proposition.
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Doc Williams
Unconventional Strategies for Meeting Community Needs
Discover the importance of setting clear goals for your community in this case study.
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Doc Williams
Dive Into Your Community's Hidden Needs
Uncover key strategies to understand and meet your community's needs.
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Doc Williams
Maximize Profit By Setting Community Goals
Learn how to set realistic revenue goals for a profitable community business.
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Doc Williams
"Pay What You Can" Pricing
Discover the benefits & pitfalls of "pay what you can" pricing structures for communities.
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