Why Onboarding Is NOT A One-Time Occurrence

Learn how continuously onboarding your members can lead to higher engagement.
About the Speaker

Bri Leever & Laura Zug

Bri Leever and Laura Zug are community experts that run an accelerator based on 6 themes of community strategy to create highly engaged members.
Heartbeat is the all-in-one platform for community businesses.
About this video

Laura Zug and Bri Leever introduce the game-changing "Hello Framework" for community onboarding. The framework comprises five essential elements, starting with "Hospitality" (H), where they stress the importance of creating a welcoming atmosphere for new community members. They discuss the value of orientation and connection within the first 24-48 hours to ensure stellar onboarding. The "Everyday Onboarding" concept emphasizes providing guidance consistently, not just in the initial 30 days.

Video Transcript